The creation of a website can be essential for the activity of a business. However, the success and impact of a website on your company may depend on a multiplicity of criteria. Such project will significantly require meticulous planning and a well thought out conception. To help you design a quality website, we present today the main stages of creating a website.

Why prepare properly for the creation of a website?

If it is obvious that a website can support the activity of a company, it is still important to understand that the interest of said communication channel will depend on its design quality.

Before contacting a digital agency or a website creation professional, it may be interesting to anticipate the different stages of design of your project.

Find out about the stages of creating a commercial website will guarantee the creation of a website:

  • Correctly designed,
  • Suitable for your business,
  • That responds to their problems and their objectives,
  • Which can adapt to your future projects.

Anticipating each stage of this design will also help you address the project more seriously, and can help you budget it and avoid unpleasant surprises.

Prepareing well to create a website will save many errors and provide better results for your website.

The different stages of the creation of a website

To provide a clearer vision of the main design stages of your website, let's discover the main steps of said web project together.

Reflection on the website project

Any entrepreneur or individual who seeks to design their website, first of all, will have interest in conceptualizing the role and interest of the website.

And for a good reason, there are different types of websites, and the objectives and challenges of this project can vary considerably according to their needs.

A website can allow your business to perform several actions:

  • Sell ​​products or services,
  • Share content,
  • Strengthen business visibility,
  • Improve the exchange of information between different interlocutors,
  • Generate contacts, etc.

The Auto Digital Agency recalls, for example, that its website can allow customer acquisition, as well as to increase the visibility of your company in your market. These different objectives to create a site do not require the same solutions and tools.

Defining the objective of your site allows you to orient yourself at the beginning of reflection. Putting this goal will allow, for example, to choose a more precise structure of the site.

In fact, an electronic commerce site aims to sell will not have the same architecture as a site designed to obtain customer contacts or a simple exhibition site.

It is good to know: This first reflection can also guide your budget. If you only want to create an exhibition site, without any economic participation, you will know that it is not necessarily essential to grant a large budget to this project. Obviously it will be different if the website is supposed to become the pillar of its activity!

The structure of the website

After putting your goals, you can go more in detail and go to the design of the website structure.

It can always be interesting to design the structure of your website, either internally or using a specialized agency. These include listing the different pages that will be present in the latter, or define a global idea of ​​the appearance of the future website.

The structure of a website will be defined by different specific elements:

  • The menu: You must easily access the most important pages of your site.
  • The hierarchy of the pages: They must be classified as the most intuitive way possible.
  • Types of pages: A site can contain blog items, product sheets, a user account, a basket, etc.
  • User experience (UX): It is important to identify a user route (or a customer route on an electronic commerce site) to guarantee a functional and efficient website.

This step can result in the realization of a wired structure, namely models and diagrams of future pages of its website. These elements will serve as the basis when creating the website thereafter.

When you think about the design of your site, it is also important to imagine it in a mobile version. In fact, today most Internet users navigate from their smartphone. Therefore, apart from whether your goal is very specific and only consults your website through a computer, it is essential not to neglect the structure of your mobile version site.

It is good to know: Obviously, this step will be more easily supported by a website design specialist or a digital agency.

Structure of a website

It is interesting to put on paper the future structure of your website. This work will allow you to give a clearer vision of your needs to any supplier, and help you have a coherent vision of the ideal website. Obviously, specialists can advise you on the optimal structure, depending on your goals.

The choice of CMS and the technical elements

After conceptualizing your website and preparing the first specific elements, it will be necessary to choose a CMS or a technical solution.

The CMS or “Content Management System” is the tool that allows you to create and then edit your website. To choose it, it is important to know your technical restrictions upstream.

You will not choose the same tools to sell products or to generate traffic on your place.

There are a lot of cm in the market. Some allow you to be independent, others often require support for a developer or a person with technical skills in this area.

There are more and more CMS designed to facilitate the creation and update of websites.. Among the best known in the market, we find in particular:

  • WordPress,
  • Shopify,
  • Wix,
  • Magento,
  • Prestashop,
  • Joomla,
  • Squarespace, etc.

Before establishing your choice, it is good to understand that The CMS chosen will condition a good part of your project. It is the CMS that will define the possibilities of development of its website, but that will also have a strong impact on the ease of updating and evolution of the latter.

Therefore, it is good to ensure to choose a solution adapted from the beginning, so as not to have to retroped later (which could be expensive).

Content design and natural reference

After choosing the CMS, the creation of complete websites can begin. It will no longer be a question here only to conceptualize the website, but to create it and put it online.

For that, It is necessary to design the content of your website (texts, images, videos), and highly recommended to take into account the impact of natural reference (SEO).

SEO is a step that should not be overlooked when you want to create your website. For this, it is necessary to identify the main keywords that are related to the theme of your site. Could be ” Electrician in Paris “EITHER” Wedding room rental ». You can, depending on your goal, associate a city or region with the main keywords of your site.

The search for the main keywords of your site will also allow you to use the right words for your menu and write the content of your pages better.

For this step, you can help yourself online tools that will allow you to know the main requests of your prospects and customers. Once again, the work of a web agency will be to support it at this stage, guarantee quality content and optimized for SEO.

Web content creation

The design of a website necessarily requires content (texts, images, etc.). To guarantee better visibility, they must be absolutely optimized for search engines.

Online website

Before your site has completed correctly, it is advisable to work in a “PROD” version (which is not accessible online), or block it behind access to the password.

Once the site is ready to be launched, Never neglect the online stage of your website. In fact, once a website is available and functional, it is still essential to guarantee its proper operation:

  • Visit the mobile version and version of the website office, to guarantee its proper operation,
  • Try the user's route and look for possible errors or malfunction.
  • Try each function (creation of the user account, purchase online, registration, etc.) to make sure they work correctly.
  • Verify that your website is indexable for search engines.

It is better to ensure that the website works before announcing its customers in Fanfarria ! This will avoid disappointment if not all elements of the website work as expected.

You can consult your site of several browsers and several devices to make sure that everything appears in a legibly way and that the user's experience is quite pleasant. Do not hesitate to ask other people to consult your site and send you comments. This will allow you to improve your site as you advance.

The interest of specialists in the design of a website

Each step to create a website is essential. All these steps are not always obvious of understanding and continuing, in particular for a profane audience.

From then on, It is recommended to take care of creating a website. The use of experts may guarantee a design carried out in the art rules, and that will provide an optimized website and designed to achieve the specific objectives.

In this area, Different specialists can support it in the creation of a website:

  • TO Digital Agencyo Web agency, can guarantee the creation of a hand key website.
  • TO Web developerYou can support the technical part of the design and create custom technical solutions.
  • TO Graphic designer or front developer You can admit the graphic design and design of your website.
  • TO SEO agency or a SEO consultant You can support it in the natural reference of your website.

For full support, the simplest can be to call a digital agency. An agency is composed of a team of experts specialized in several fields: web development, SEO, digital strategy, etc. This experience guarantees a professional, aesthetic and efficient site, adapted to the specific needs of your business.

When working with an agency, it benefits from a custom -made approach, where each element, from the structure to the user's experience, is optimized to achieve its objectives. In addition, a digital agency helps you save time and resources by caring for all stages, from design to launch, while respecting the agreed deadlines.

It also guarantees that the site meets current standards, such as mobile compatibility and GDPR. Finally, an agency often offers long -term support for maintenance, updates and evolution of its site.