In the world of SEO, there is only one constant: perpetual change. One of the most significant developments in recent years is Google's first mobile index.
But how is your website positioned in front of Google's first mobile index?
This article will guide it through the details and implications for this priority mobile indexation, so that it can optimize its website and promote its SERP classification (search engine results pages).
What is the first mobile index?
The first mobile index, or priority mobile indexation is a revolution in the way Google Indexa and classifies the websites. Historically, Google used the desktop version of a site for indexation and classification. With priority mobile indexation, Google Now favors the mobile version for these tasks. This means that the performance of its mobile version further influences its classification than that of its desktop version.
Why did Google enter the first mobile index?
The answer is simple: mobile phones dominate the web. According to a Statist studyIn 2021, more than 54% of world Internet traffic came from mobile phones.
Google, worried about the user's experience, naturally adjusted its algorithm to reflect this trend.
The importance of an adaptive site
With the increase in the first mobile index, it is crucial to have an adaptive place. A receptive design website adapts automatically to different screen sizes to offer an optimal user experience on all devices. A receptive structure is not only beneficial for the user, but it is also essential for SEO.
Steps to optimize your site for the first mobile index
1. Analyze and optimize your mobile version
The first step to succeed with priority mobile indexation is to analyze and optimize the mobile version of its site. Use the Google Mobile-Friendly test tool To verify the compatibility of its site and identify the areas that require optimization.
2. Improve load speed
Load speed is a critical factor for user and SEO experience. Google recommends that the load time of a mobile page be less than three seconds. Use tools like Google Pagespeed Insights To analyze your site and implement optimization suggestions.
3. Ensure intuitive navigation
Intuitive navigation is essential to retain visitors and reduce the rebound rate. Use clear menus, visible buttons and coherent design to improve user experience.
4. Optimize mobile content
The content must be easily readable on a smaller screen. Use larger sources, generous spaces and make sure the images are optimized for mobile devices. Avoid intrusive emerging windows that may affect the user experience.
5. Verify the consistency between the desktop and the mobile versions
It is crucial that the content of the mobile version is identical to the desktop version. Any divergence could Affect your classification. Make sure the titles, goal descriptions, H1 labels and other SEO elements are consistent.
User experience in the heart of the first mobile index
The priority mobile indexation goes hand in hand with a continuous improvement in the user experience. Google pays special attention to aspects such as accessibility, navigability and content quality. A good SEO is based on a place where visitors and search engines find their account.
Safety advantages: https and mobile first
In addition to the user's experience, security also plays a role in their classification. Google favors safe sites (HTTPS) in its indexation. Make sure your mobile site is safe To earn additional points with search engines.
Prepare your site for the future of the web
The first mobile index represents great potential to improve its classification on Google and attract more traffic. When optimizing the mobile version of its site for speed, navigation and content, it will not only meet Google's requirements but also with the expectations of modern users.
For professional assistance in this process, do not hesitate to Contact our team Experts in rocket companions. We will support it to optimize your site to be ready to shine in the world of Seo Mobile-First.
